First Look // adidas Y-3 Pureboost 2016

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adidas achieved hallmark success in 2014 that continued into this year. They’ve effectively and uniquely maintained their core audience while adapting to a completely new demographic. Due in large to their great inline releases and those in conjunction with Kanye West, Pharrell Williams and NIGO, not to be ignored, the significance of their affiliate Y-3 is also a linchpin in fostering a new global overview.

While surely leaving its marks on 2015, the adidas Y-3 Pureboost undoubtedly took a backseat to other more accessible and affordable releases. The Ultra Boost and Tubular Runner – to name a few – were much easier to secure though not necessarily more appealing than the Pureboost. However, it’ll be hard to overlook the shoe next year as it takes on an impressive facelift.

Streamlined with a seamless knit upper, the next-gen adidas Y-3 Pureboost smartly works full length Boost cushioning with an imposing outsole below. A heel cage takes influence from ZX interpretations, yet doing so in a method that’s conducive to the shoes progressive nature. The tongue embarks on an odd shape while premium leather lining makes sure this style conscious silo is as comfortable as it is sartorial appealing.

Give this new adidas Y-3 Pureboost a look below and share your thoughts.

Source: Sneakerboy

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