Everything You Need to Know: Air Jordan 3 Retro ’88

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To the delight of some and the dismay of others, the Air Jordan 3 is retroing tomorrow with Nike Air on the heel. Limited in numbers but abundant in history, we take a look back at previous White/Cement AJ3 releases while looking forward to tomorrow?s launch. Get the basics on this classic in Everything You Need to Know.

Release History

1988

Air Jordan 3 White/Cement Grey

image via Sole Collector

The Air Jordan 3 originally released in 1988, with the White/Cement colorway leading the pack. Aside from awesome endorsement from Michael Jordan, this shoe served as the first Air Jordan design by Tinker Hatfield. Visible Air, elephant print, and the Jumpman logo were all debuted on this model. While the Jordan silo stamped the tongue, Nike Air resided on the heel.

1994

Air Jordan 3 1994 Retro

image via Sneaker Files

Following Jordan’s surprise retirement and coinciding with ten years of Nikes, the Air Jordan 3 White/Cement released in 1994 as the first Jordan retro ever. The shoes came in a special edition box and featured the first retro card. Because Jordan Brand was yet to form, this makeup also featured Nike Air on the heel. Despite recent retro popularity, sales were slow in the early years of AJ re-releases.

2003

Air Jordan 3 2003 Retro

image via Sneaker Files

The Air Jordan 3 White/Cement released for the third time in April 19th of 2003. Though the shoe had a US release date, one had to be in the know with a shoe store or an avid reader of Nike Talk to be up on this product launch. Featuring the Jumpman on the heel for the first time and feeding a growing retro appetite, the shoes sold much better than the ’94 edition.

2011

Air Jordan 3 White/Cement

In 2011, the Air Jordan 3 White/Cement launched for the fourth time, seeing the second edition with Jumpman heel branding. Though popular, a January release date after a heavy holiday season saw somewhat slow sales.

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Ian Stonebrook lives in Austin, TX where he spends most of his time kicking it with friends and fam, hooping, golfing and going out.

9 COMMENTS

  1. I don’t think a January 2011 release date had anything to do w/ slow sales for the III back then. Look at this year’s Holiday Season it was way more crazy than 2010. People still bought the AJ I’s that released the first week of the New Year, the AJ XIII sold out instantly on Jan 12th. Same for AJ V on the 26th. The shoe game is getting steadily worse w/ each passing year. Hype is the name of the game now.

  2. yo i just got turned on to this site http://www.dabombfactory.com?my home boy introduced me to and i ordered a sz 13 of these jordan 88″s eveyone hyped about.. he taxin on them but??I figured it will be hell trying to get them on line..I text old dude who runs it and he answered and assured me they were not fakes or b grades so i feel a little better about my purchase.. i will let yall know how it turned out

    • @Tbutler?Good thing he reassured you via text. We all know that means they’re definitely legit… Anyways, let us all know how it goes (If you’re not actually the “old dude” you texted)…

  3. This shoe is definitely one of the most versatile kicks in the Jordan pantheon. In 2012, I rocked my 2011 “White/Cement” 3s and my “White/Cement” 4s more than any other shoe. I’m a sucker for the OG “White/Black/Red” colorways of Js, and the design of this shoe is unbeatable. This article really hammered home how significant this particular colorway of this particular shoe has been to the sneaker game, with it being Tinker’s first pair of Js and it being the first Retro ever. I prayed to the sneaker god (aka God) before the release, asking him to bless me with a pair since He knows I’m copping to rock them, and will do the shoe justice, and guess what? He listened. Thank you Sneaker Jesus!

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