Who Is It Meant For?
We have discovered that Teyana wanted to have a shoe that is sought after by men, women, boys, and girls. When we asked her what demographic she targeted when creating the sneaker, she responded, “I never really had a target. That?s why I love my sneaker. It?s so versatile. It can go either way. You can be a pop rock artist or urban. It doesn?t really matter. You can have Trinidad James in a pair, and then turn around and have Miley Cyrus in a pair. The diversity of my sneaker is what really makes me excited about it.” TT’s first signature is meant for everybody to enjoy equally, but it is indeed a women’s shoe.