Over the years, we have witnessed sneaker series take on inspirations that are beneficial for awareness campaigns. Shoe campaigns such as Nike’s “Think Pink”, Jordan Brand’s “Green Week” and Converse’s ongoing (Product) RED series have undoubtedly caught the eyes of many in a positive way. The latter campaign is showcased today thanks to December 1st being national World AIDS Day.
The Product (RED) campaign, which was created by DATA chairman Bono and Bobby Shriver, has produced some of the better Converse releases to date. That said, take a look at our AIDS Awareness: The 20 Best Converse (Product) RED Kicks.
Date Released: November 2009
The ongoing Converse (Product) RED campaign produces some of the most highly-detailed, stylish designs we have seen from the 102-year-old brand. This Chuck Taylor All-Star Ox is no exception. The premium grey nubuck textured provides a nice, subtle look, while red eyelets and a camouflage inner lining, provide eye-catching complimentary attributes.