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Throwback Thursday: Nike Air Jordan 1

Nike Air Jordan 1 White/Black-Red

It all started at one.

Next year Jordan Brand will celebrate an unprecedented 25th anniversary of the Air Jordan series of shoes.  Earlier today we all caught a glimpse of the upcoming Air Jordan 2010, but for this Throwback Thursday, I thought it was an appropriate time to rewind things back to where it all began – the Nike Air Jordan 1.

Coming out of school Michael Jordan had tons of buzz surrounding him from his play at NC, to his Olympic Gold in the summer of ’84, but the minute Jordan’s shoes were banned by the NBA, buzz for much more than just Mike was generated.  Though the shoes that technically were banned by the NBA were the Black/Red Nike Air Ships that MJ wore for the first part of his rookie year, the Nike Air Jordan 1′s were at the focal point of an extremely creative campaign by Nike.

As you know, the Air Jordan line has changed tremendously since the beginning, but sometimes there is nothing better than the original.

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

  • AK

    This just makes me upset that i never got the “beginning Moments” package

    • http://intensedebate.com/people/jzilla1972 jzilla1972

      I wanted that too…
      I regret not coppin' em

  • sneaker pimp

    DES R FRESH LUV DEM

  • andrew

    This is when quality was at it’s premium not the material’s that are used today, wish I would have kept my og’s when I was young. Thanks for the memories.

  • datRueASIAN

    bringing back the originals, nice. i will cop em.

  • 666

    andrew, the quality aspect you speak of is the difference from real leather and synthetic leather.

    no one uses real goods anymore, beside visvim

  • Arthuronthemoon

    Classic

  • MJSF

    Very nice OG’s right here. These pics made my day! :)

  • JC

    I bought the recent retro package of the banned red/black and Celtic colorways.
    I like wearing them when I can but I rarely do for fear of getting them messed up.
    I’ve already played in the Celtic ones once (on wood not blacktop). Only thing I can recommend is to wear extra comfy jordan socks with them or the rigid antiquated feel of the shoe will start to get to you. Once broken in though, I know they’ll be one of my favorites to take out on to the court. But I doubt they’ll outdo my team Jordan 2.5 fusions for court performance. They are probably the most underrated Jordans made as far as comfort and court performance is concerned.

  • MR. SWAGGER

    I LOVE THESE.
    IF ONLY JB DROPPED THESE, EXACTLY LIKE THESE IN THE PIC

  • RETRO5S

    why can’t JB make more great shoes like these?

  • queensalldaybaby

    Ha…. I just bought of 1′s today. What a coincidence.

  • hect23

    this shoe is great
    did Jordan wore this color or the Black toe when he scored 63 against Boston in 86?

  • deLaFresh

    cums all over the 2010s

  • greenmaker24

    these are just amazing

  • CarlosIsBoss

    to RETRO5S they do every month

  • biggins

    Lookin’ at my pair of these right now…always puts a smile on the face.

  • MJSF

    @biggins

    liar!

  • oggie doggie

    smh and lmao @ yall
    the 1′s are some of the plainest shoes ever made
    right along with dunks and air forces
    only the colorways and the memories of what jordan was doing while wearing the shoes makes these worth talking about
    these damn shoes ain’t “amazing”
    smh

  • S.H.I.T.-Sneaker Head In Training

    beautiful

  • Biff Tannen

    O to the G!

  • Jedi Knight

    I remember standing in my grandmother’s kitchen as a kid and watching the commerical for these shoes and being in awe of how great they were! I asked my mother for a pair and she said no they cost to much! They were only 65 dollars! Those were the good days!

  • t!minor

    nike air ships? matt, you are schooling me right now. can you post a pair of air ships so we can see what they look like?

  • biggins

    MJSF:

    Don’t hate. Want pics with my name in them? E.A.D.B.

  • C-DUB314

    i just became a fan of the AJ1′s and i love them, these are beautiful.

  • rauls054

    :) :)

  • 666

    oggie doggie:

    you obviously aren’t old enough, and/or are very new to sneakers.

    no matter what anyone says, this shoe started a culture. plain and simple. Its still popular 25 years after it came out. please tell me how a shoe that lasts for that long and that is loved by so many isn’t “amazing.”

  • d.knott01(detroit fresh)

    25 years later and still doper than anything tony montana was pushin.
    these dropped two weeks before i was born.
    that makes me, jay-z, tyra banks, and the aj1′s all sags. lol
    these started a phenomenon.
    this is back when the name Jordan being on a sneaker meant something.

    oh yeah…
    these are waaaaaaaaaaaaaaaaaaaaaaay better then the AJ 2010′s!

  • 216

    I remeber having to beg my Mom for these joints. I copped the red/black when they retroed them in ’94. The original OG joints that started everything!

  • Rc

    love the 1s (= i need a pair of these

  • ryan pogi

    i love AJ1′s i got a patent leather of this colorway when i was in high school,
    and i have a retro AJ1 black and red from 2001..
    last week i got my polka dots AJ1′s and i want this..

  • JaeRocka

    DROP THESE IN 2010!!!!!!

    Talkn about ppl not payin bills 2 cop em’…true stuff..
    I would!!!!!!

    lol A MUST HAVE!!

  • sneakrfan

    yo these r still fresh! one of my friends at school got these and they still look like brand new out the box! watch mad ppl gonna be waitin in line to cop these. :)

  • AJ Survey

    Doing a survey on AJ’s and need help. Do you buy Jordans because of the player or because of the shoe? Thanx

  • jordan

    because of both

  • javone

    i love theses shoes but…… been there done those lol

    SK8 or D!3

  • ghdnow
  • Sneakeraddict

    are they ever going to bring the Nike air jordan 1 yellow and black

  • matt

    when r these coming out

  • Neuromancer

    My dad has a fresh pair of OG AJ1's, surprisingly it's still in mint condition… but it's in size 12 so I can't wear em. He said he got it from back in the days… i wish there were some dead stocks in size 9's. Deng!

  • billy

    where and when can u acquire

  • All Day Texas

    Gota cop dem again

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